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Best rugby graphics apps for rugby clubs

Posted by Scrum

Here’s a breakdown of the top 3 rugby graphics apps available right now — ranked from best to third best

An image showing a collage of different elements of the Scrum user interface

Scrum — Best Overall for rugby Clubs

Scrum is a web-based graphics tool built specifically for rugby clubs (from grassroots to semi-pro). It lets you register your club badge, colours and squad once and then automatically skins templates for matchday posts, lineups, player cards and more.

Visit Scrum

Key features

  • My Club setup: upload badge, colours, squad and fixtures to auto-populate templates.
  • Template library: matchday, full-time, lineup, player profile and announcement templates.
  • Custom layout builder: edit templates and save your own branded assets.
  • Pricing: Free tier + Plus (paid) tier for unlimited exports, watermark removal, animated layouts.
  • Fast workflow: once configured, graphics can be generated very quickly on matchday.

Why it’s #1

Scrum is purpose-built for rugby clubs, giving an efficient, consistent branding workflow that reduces match-day effort and produces polished social assets fast. It balances affordability with club-specific features.

An image showing the Kickly user interface

Kickly — Runner-Up: Large Template Library & Multi-sport Support

Kickly is an online design app aimed at clubs, schools and organisations running multiple sports. It supplies hundreds of sport-specific templates (rugby included) and helpful features like one-click resizing for social formats.

Visit Kickly

Key features

  • 600+ templates: varied designs for match announcements, lineups, quotes and stats.
  • One-click resize: adapt an asset to Instagram, Facebook, TikTok aspect ratios quickly.
  • Brand customization: set colours and (Pro) upload fonts to match your identity.
  • Tiers: free plan plus Pro features behind a subscription.

Why it’s #2

Kickly offers a vast template selection and is flexible across sports. It’s a great tool if your organisation covers multiple sports or you want many creative options without starting from scratch.

Trade-offs

  • Less rugby-workflow specialization (fixtures/squad automation) compared to Scrum.
  • Advanced customisation (fonts, layering) usually requires the Pro plan.
An image showing the Boxout user interface

Box Out — Great for Motion & Multi-format Animated Content

Box Out is a graphics platform with a strong motion graphics and multi-format focus — good for organisations that want animated social content, video snippets and scheduling tools alongside static templates.

Visit Boxout

Key features

  • Motion templates: animated templates and exports for social video posts.
  • Multi-format export: create once and export to various aspect ratios (16:9, 4:5, 9:16).
  • Branding: upload logos, team colours and maintain consistency.
  • Publishing helpers: scheduling and direct-share options for social platforms.

Why it’s #3

Box Out is powerful if you need motion graphics and polished video assets. It’s slightly less tailored specifically for rugby lineup automation than Scrum, but strong where animation and multi-format output matter.

Trade-offs

  • Learning curve can be higher because of motion features and additional options.
  • May be more functionality than a small club needs; pricing can increase if you rely on many motion templates.
  • Less focused on automated rugby workflows (fixtures/squads) versus Scrum.

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Scrum is the premium solution for your rugby club's graphics. Suitable for matchday and beyond.